By Jim Lombardo, CPCU, AAI, AIM, MBA, AVP of Learning & Development
Arnold Palmer, the legendary golfer, once said, “Timing is everything in life and in golf!”
Well, while we certainly have had some mild winter temperatures here in the north east, it is still not time for golf. However, I have always felt that timing does indeed play a role in many situations. That being said, I also firmly believe we make our own opportunities. We all are in a tremendous industry- what we have chosen to do for a career- help people manage the risks in their lives and help them protect what is important- is something to be proud of every day!!
It is incumbent upon us to always “be at our best”. We are competing against million dollar TV ads, numerous misrepresentations and a historically bad image- we need to break through that and continue to show our value each and every day!
How can we do that? Well there are many ways but, again, timing is everything!! Take classes (see links below) to become more knowledgeable; volunteer in the community; participate at school functions (ask me about Project InVEST); modestly but proudly promote how your agency helps people daily; perhaps teach a class at the local community college or sponsor a cultural event. Get your name out- you never know when someone in need will spot you and pursue a business relationship.
Here are some upcoming classes:
Insuring Condominium and Homeowner’s Associations
Ethics and EO: Synergy Not Rivalry
Alphabet Soup: The Mistakes & Coverages- DO, EPLI, FLI & EBL
ALSO – if you even sell a small amount of life insurance don’t miss our free webinar on the upcoming Reg 187- Best Interest Standard.